Driving household behaviour change
Funded by the former Waitakere City Council the Sustainable Household/Sustainable Living project was designed to build on the successful community engagement model established by Project Twin Streams.
Atlas developed a framework, strategy and implementation plan and worked, on an on-going basis with each contract organisation, to ensure the project delivery, documentation and evaluation were insight-driven.
We also worked with each contract organisation to develop a consistent branding.
The demonstration project was very successful. The programme continues to date.
Janet’s ability to apply a behaviour change lens to every aspect of the demonstration project was really insightful.